Broadway at the Beach | Myrtle Beach

Information

Landmark: Broadway at the Beach
City: Myrtle Beach
Country: USA South Carolina
Continent: North America

Broadway at the Beach, Myrtle Beach, USA South Carolina, North America

Broadway at the Beach is a 1600-acre entertainment, dining, and shopping complex located in Myrtle Beach, South Carolina. It is situated inland from the Atlantic coastline.

Visual Characteristics

The complex features a central lake, approximately 23 acres in size, surrounded by a variety of themed buildings. Architectural styles vary, incorporating elements of boardwalk amusement parks, traditional Southern architecture, and modern retail design. Building materials include painted wood, brick, and stucco. Colors are generally bright and varied, reflecting the entertainment focus.

Location & Access Logistics

Broadway at the Beach is located at 1325 Celebrity Circle, Myrtle Beach, SC 29577. It is approximately 3 miles west of the Atlantic Ocean and 5 miles west of the Myrtle Beach Convention Center. Access is via Highway 17 Bypass and Highway 17 Business. Numerous parking lots are available throughout the complex, with designated areas for oversized vehicles. Public transport options include The DASH trolley service, with specific routes serving the complex during peak seasons.

Historical & Ecological Origin

The site was formerly a undeveloped tract of land. Development began in the mid-1990s, transforming the area into a multi-purpose entertainment venue. The central lake was created as part of the development to enhance the aesthetic and recreational appeal of the complex.

Key Highlights & Activities

Activities include amusement rides at Pavilion Park, aquarium visits at Ripley's Aquarium of Myrtle Beach, and mini-golf at Dragon's Lair Fantasy Golf. Shopping is available at over 100 retail stores. Dining options range from casual eateries to sit-down restaurants. Live entertainment is frequently scheduled at various venues.

Infrastructure & Amenities

Restrooms are located throughout the complex. Shaded areas are available in some outdoor seating zones and under awnings. Cell phone signal (4G/5G) is generally strong within the complex. Numerous food vendors and restaurants are present.

Best Time to Visit

For optimal weather, the months of April, May, September, and October are recommended. Summer months (June-August) are popular but experience higher temperatures and humidity. Evening hours offer cooler temperatures and illuminated attractions. The central lake is accessible year-round.

Facts & Legends

A specific "secret" tip for visitors is to utilize the free trolley service to navigate between different sections of the large complex, especially during peak times when parking can be challenging.